Your Talent Advantage

MEDIA ROOM 

Need some information about how to put the power of human psychology to work in business? An expert opinion on strengths-based coaching? We’d be happy to share our thoughts with you! 

As coaches, we have over 30 years of experience in organizational coaching, business leadership, and team-building – not to mention a powerful, proprietary psychological styles system developed specifically to help people capitalize on their natural strengths and talents. Our articles have been widely published on the web, in e-zines, and in print publications. We’re also highly experienced speakers and presenters.  

SHORT BIOS  

Lynda-Ross Vega  

A partner at Vega Behavioral Consulting, Ltd., Lynda-Ross specializes in helping entrepreneurs and coaches build thriving businesses with dynamite teams and systems that WORK. An accomplished business executive and management consultant, national speaker, and author, Lynda-Ross is co-creator of Perceptual Style Theory^® (PST), a revolutionary psychological assessment system that teaches people how to unleash their deepest potentials for success.    

Gary Jordan, Ph.D. 

Gary has over 32 years of experience in clinical psychology, behavioral assessment, and coaching. He earned his doctorate in Clinical Psychology from the California School of Professional Psychology, Berkeley, and is the co-creator of Perceptual Style Theory^® (PST), a revolutionary psychological assessment system that teaches people how to unleash their deepest potentials for success. A partner at Vega Behavioral Consulting, Ltd., Gary is an expert at helping people to understand themselves and discover deeper meaning and satisfaction in life.  

LONG BIOS  

Lynda-Ross Vega 

Lynda-Ross Vega is a founding partner of Vega Behavioral Consulting, a company that specializes in helping coaches and entrepreneurs build thriving businesses and exceptional teams.  

Lynda-Ross is an accomplished business executive and management consultant with 25 years of Fortune 500 senior management experience and 16 years of experience as a business owner/entrepreneur.  Lynda-Ross is an authority on identifying and focusing the right talent on the right tasks at hand, helping people to integrate their talents into all aspects of their lives.  

Lynda-Ross began researching and applying styles theory tools early in her career.  Her passion for identifying and focusing the right talent on the right task led to her collaboration with Dr. Gary Jordan, beginning in 1983, and their development of Perceptual Style Theory^®, a revolutionary psychological assessment system that teaches people how to unleash their deepest potentials for success.  

A sought after speaker, Lynda-Ross is co-author of Celebrate You, Claim Your Strengths and Live Your Talents, A Practical Guide To Doing What You Do Best.  She is also a contributing author to Connections, the New Currency and has numerous published articles on the web, in e-zines, and in print publications.   

Lynda-Ross Vega firmly believes that "The greatest enjoyment and satisfaction in life occurs when your actions are grounded in your unique talents and you appreciate the differences in those around you."  

Lynda-Ross and her husband Ricardo, who is also her business partner, live in Texas.    

Gary Jordan, Ph.D.  

Gary Jordan, Ph.D., has over 32 years of experience in clinical psychology, behavioral assessment, individual development, and coaching. He earned his doctorate in Clinical Psychology from the California School of Professional Psychology – Berkeley in 1980.  

Gary spent 18 years in private practice where he specialized in helping angry adolescents, couples in conflict, and individuals searching for more meaning and satisfaction in life.  Always fascinated by theories about types and styles, Gary found none of the theories that he studied integrated internal experience with observable behavior.  

Beginning with his doctoral dissertation and continuing through his years in private practice he worked to create a practical, useable, styles theory.  In 1983 he joined forces with Lynda-Ross Vega and together they created Perceptual Style Theory^® (PST), a revolutionary psychological assessment system that teaches people how to unleash their deepest potentials for success.  

Gary is co-author of Celebrate You, Claim Your Strengths and Live Your Talents, A Practical Guide To Doing What You Do Best.  He also has numerous published articles on the web, in e-zines, and in print publications  

A national speaker, Gary's an expert at helping people to understand themselves and discover meaning and satisfaction in their lives. "Building your life on the foundation of your natural skills and strengths brings more joy and far more success than any other approach,” he says. “Tapping into your potential is exhilarating and rewarding.”   

Gary and his wife Sarah, an artist and author, live in Texas.

HEAD SHOT PICTURES (please e-mail for print resolution images)